There is no such thing as failure

What (if anything) would you do differently if you knew that your home-based business could not fail? What risks would you take? What journeys would you embark on? How would knowing that you could not possibly fail affect your home-based business? Think about this for a few moments; what answers come to you?

Having pictured your ideal life or home-based business, my next question is: What’s stopping you? Why aren’t you achieving the results you want? Where are the obstacles on your road to success?

The answer is that each of us is conditioned to expect a certain amount of success. We carry built-in limits that specify how materially wealthy we can be, how much happiness is enough, and the extent to which we can follow our dreams. Exceed those limits and a correction takes place. Imagine a thermostat set to 70 degrees. On a hot day, the temperature in the building rises to 71. Sensing the heat, the thermostat kicks in to cool things down. On a cold day, the thermostat comes on to heat the building when the temperature drops to 69 degrees. The thermostat is therefore “hunting”, or moving up and down while maintaining the average temperature.

You’ve probably experienced times of great business and personal success. You will also see periods of hardship, struggle, and seeming inability to make anything happen no matter how hard you try. The average between these two extremes is an amazingly flat line, which represents your “success comfort zone”. You’ve lived inside this comfort zone your entire life. You’ve followed your built-in programming. This means that you have been anything but a failure. In fact, you’ve been a perfect success! Congratulations! You have been 100% true to your commitments and have reaped 100% success from those efforts.

It gets even better. Your 100% success rate with your life or home-based business to date means that you can create any kind of success you want just as successfully. That’s right: All of your trials, tribulations, and hardships mean that you can have anything you want. After all, a computer that runs a word processor perfectly can also run a spreadsheet! One cannot blame the computer if the programming is flawed or limited. The computer can’t tell the difference between good and bad code and neither can your brain. I’d be terrified of a computer that did not follow its programming, even if that meant fewer crashes and other problems.

If the programming is flawed or limited, then fixing or changing the program will solve the problem. Don’t like your life or home-based business? Change your definition of success and everything will change instantly. Changing a definition is easy- and therein lies the problem, for this change literally is unbelievably easy. The inability to believe just how simple this change is means that actually doing it often requires months or even years.

Changing your definition of success is as easy as 1-2-3:

First, own the fact that you and you alone are responsible for your life, your home-based business, and everything in it. In this context, “responsible” literally means “able to respond”. You alone have the ability to respond to what you want in your life and home-based business. Ability is another word for power. Own your power.

Second, you must define “success” in as much detail and in as many areas of your life as possible. What does your ideal life and home-based business look like? What does it sound, smell, feel, and taste like? Who, what, where, when, why, and how do you need everything in your life for it to be perfect?

Third, get used to the idea that there is no such thing as failure. You have achieved absolutely everything you were truly committed to. Change your commitments and you will achieve them with equal success.

How would your life and home-based business be different if you were guaranteed 100% success? It’s a trick question. They already are. The moment you commit to the success you are interested in, you’ll start receiving it. The only problems are when your interest and commitment are mismatched. Match your interest (what you want) with your commitment (what you actually do) and your success is absolutely guaranteed.

Anthony Hernandez

Anthony Hernandez is a Certified Guerrilla Marketing Business Association Coach and author of Guerrilla Marketing Success Secrets with over 20 years of successful self-employment experience. He is proud to be a co-founding member of the MOXXOR WORKS Team. Visit the MOXXOR WORKS Team Web site to learn more about the MOXXOR WORKS Team and our home-based opportunity.